In fact, to do both correctly, they have to work together. Google cares about how your site looks and feels more than you might think it does. Even if it can’t “see” it the same way a human user can, ...

Opinions expressed by Entrepreneur contributors are their own. On Google’s list of philosophies, the very first one is “focus on the user and all else will follow.” But in the past, many SEO ...

A big question for Web site designers continues to be this: what is the optimal number and placement of marketing call-outs on a Web page? The self-service and forward-leaning quality of the Web has ...

When you’re trying to improve your website’s performance, it’s important to remember that you have to focus on numerous factors simultaneously. In both life and digital marketing, we tend to give all ...

Jerry Cao is a UX content strategist at UXPin — the wireframing and prototyping app. To learn more about content-first design, download the free e-book Web UI Design for the Human Eye: Content ...