FAYETTEVILLE, Ark. (CBS NEWS)- Walmart (WMT) is reviving its yellow smiley image to be the face of its low-price marketing. The nation's largest retailer is emphasizing customer service and aiming to ...

Walmart has been a part of our lives since 1962, when the first store was launched in Arkansas. The famous blue and yellow branding that we recognise today has gone through multiple changes, from ...

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*Refers to the latest 2 years of stltoday.com stories. Cancel anytime. Price signs are shown at a Wal-Mart store in a Las Vegas file photo from May 16, 2006. (AP Photo/Jae C. Hong, File) FAYETTEVILLE, ...

Walmart installed a 16-foot sculpture of the company's smiley face, known as Sparky, on the roof of the Sparky Building via a crane at the Walmart Home Office in Bentonville on Saturday morning. The ...

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FAYETTEVILLE, Ark. (AP) – Wal-Mart is reviving its yellow smiley image to be the face of its low-price marketing. The nation’s largest retailer says it’s bringing back the smiley that had been dormant ...