FTSE departure and what’s next: WPP ended 2025 by being relegated from the FTSE 100 after nearly 30 years, as its market ...
As per reports, the move aims to shift WPP towards a more integrated operating model amid business and market pressures ...
WPP has unveiled an AI tool called WPP Open Pro for marketers to plan, create and publish campaigns independently, without the help of an agency. WPP Open Pro builds on WPP Open, the holding company’s ...
Former Microsoft executive Cindy Rose faces a daunting in-tray when she takes over as head of British advertising giant WPP tomorrow. The Anglo-American businesswoman has been left to patch up a ...
WPP has appointed management consulting firm McKinsey to advise on its much-anticipated strategy review. The UK-based agency group is under growing pressure to reboot its strategy after issuing two ...
WPP has partnered with Anthropic to bring the buzzy artificial-intelligence startup’s latest Claude family of AI models into its WPP Open operating system, according to a press release. Claude, which ...
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WPP bets big on AI to regain industry leadership
Artificial intelligence (AI) isn’t just reshaping industries, it’s upending them. Nowhere is this more evident than in advertising, where AI is reshaping how brands create, deliver and optimise ...
WPP and Spotify have struck a global partnership that will provide the world’s largest ad-holding group with new levels of access to the audio-streaming platform’s ad products and data, according to a ...
WPP is a multinational advertising and public relations company offering marketing and branding services worldwide. The company's share price and growth trajectory has been materially impacted by the ...
WPP is undervalued, trading at a 7x P/E and offering a well-covered 6.7% yield, despite recent earnings declines and sector headwinds. The company is a global market leader with strong agency brands ...
CANNES, France--(BUSINESS WIRE)--The Cannes Lions International Festival of Creativity today named WPP (NYSE: WPP) as Creative Company of the Year for 2024, with Ogilvy taking home Creative Network of ...
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