It’s been the drink of choice at Aussie backyard barbies and pubs for years, but in a concession to the growing demand for healthier ales — and an affront to hardened drinkers — Victoria Bitter is ...

SABMiller has called time on the current formula for its Victoria Bitter brand in Australia, after the beer lost its market leadership status earlier this year.

Beverage giant Asahi is set to step up Australia’s beer wars by introducing a mid strength version of VB in a bid to take on top selling drop Great Northern. For years VB ruled the roost as ...