The iconic ‘Lymon’ is back. If you’ve ever cracked open an ice-cold Sprite on a hot summer day, or taken a sip of the soda ...
With its new ethos, the soft drink brand will unify its global expression under one platform that includes a refreshed logo and visual identity.
The initiative brings together a refreshed visual identity, a new sonic signature, and a broader set of cultural partnerships ...
Complex UK catches up with one of hip-hop's biggest hitmakers.
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