Any CEO will tell you that they want a better brand, more social media followers, and increased sales. Beyond that, they tend to depend on their marketing department to figure out the concrete steps ...

A good way to construct an effective marketing plan is to use the SMART outline. SMART is an acronym for Specific, Measurable, Achievable, Realistic and Timely. If you develop your company's goals and ...

We all want to set smart goals at work and in our personal lives, but there's an actual SMART goal system that's focused on setting achievable goals, and it's worth checking out. TMRW did some digging ...

13 October 2006 Some assume that only management needs to worry about SMART objectives because it is responsible for setting goals, but in reality, everyone sets goals, regardless of his rank in the ...

A surefire way to measure whether your online marketing objectives were achieved is to focus on the number of tweets, Likes, and +1s you get, and a sky-high Klout score, right? Not exactly. Just ...

As an entrepreneur, it's vital that you create specific objectives as part of your business plan. Establishing objectives helps drive your company toward continuous success, and remains a benchmark ...

I was speaking recently with a friend who was relatively new to his job and was confused: He had two major project responsibilities with deadlines approaching, didn't have adequate time to complete ...