The spring homebuying season is in full swing. But what is typically the busiest time of year for homebuilders has not lived up to the hype in 2025. As builders struggle to close sales, resulting in ...

Kia America and Toyota Sales U.S.A. are both reinforcing stricter policies on broker sales, signaling a broader industry push ...

Housing affordability continues to discourage many buyers and limit home sales. The numbers: Confidence among home builders ticked down in August as home-buying demand remains weak, and builders are ...

NewHomeSource reports that builder incentives are reshaping homebuying seasons, making year-round purchasing more viable amidst affordability challenges.

Electric vehicle sales will account for 6 percent of car sales this month, less than half the rate in September. This Halloween, the federal government is offering zero treats to electric vehicle ...

In a “normal” housing market environment, giant homebuilder PulteGroup—which is worth $23 billion—spends $18,000 to $21,000 on incentives on a $600,000 home sale. But with affordability strained and ...

The numbers: Home-builder confidence was up marginally in July, as demand for homes remains weak and as builders ramp up price cuts in a frenzied attempt to boost sales. Builders’ sentiment rose 1 ...

Here’s a look at how partners can maximize margins and profits with the new $1 billion- plus sales-incentive-packed HPE Partner Ready Vantage program. HPE Senior Vice President of Worldwide Channel ...

D.R. Horton recorded a lower fourth-quarter profit and said it expects to continue offering significant incentives to stimulate sales in a stubbornly slow market. “New home demand is still being ...

‘HPE is providing substantially more dollars for both selling more and getting new business,’ says Pat O’Dell, the head of HPE’s North America Partner Advisory Council. Pat O’Dell, the head of HPE’s ...

NEW YORK--(BUSINESS WIRE)--Everstage, a leading provider of Sales Performance Management (SPM) software, is thrilled to announce that it has been recognized as a Strong Performer in The Forrester ...

Analysts say 2026 will bring fierce competition among automakers, but higher MSRPs and affordability pressures mean buyers ...