In every tech company, there is, at some point, the challenge that not every department is getting what they want. Product guys want to innovate, marketing guys want visibility and competitive edge, ...
Getting product and marketing teams on the same page is critical for a company's success. When they're not aligned, things can get messy: People misunderstand each other, resources get wasted, ...
Opinions expressed by Entrepreneur contributors are their own. In every tech company, there is, at some point, the challenge that not every department is getting what they want. Product guys want to ...