In 1996, Pepsi ran an ad encouraging customers to collect “Pepsi Points,” the company’s new form of loyalty rewards. The ad featured a young man who was able to use his points for rewards like ...
In the mid-1990s, a cheeky Pepsi commercial took a playful jab at over-the-top advertising, only to find itself at the heart of a multimillion-dollar lawsuit that remains a legal touchstone even today ...
Thirty years ago, the original “Pepsi Stuff” Super Bowl commercial aired. The pitch: collect 7 million Pepsi Points and win a Harrier Fighter Jet. John Leonard took on the challenge and gained the ...
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