Apps like Google Messages and Gmail have come a long way in terms of development over the past few years. A side effect of this development results in a plethora of features you might not even want to ...

Many scholars have assumed nudges—a small push that encourages better choices—are always good for society. But UC Berkeley Economics professor Dmitry Taubinsky says it's not that simple. Instead, ...

Deals and comparisons dominate AI nudges, shaping behavior and influencing decisions across the customer journey.

The field of behavioral economics has brought attention to promising ways of motivating people to make better life choices. Many behavioral economic-inspired interventions are relatively hands off -- ...

In a meta-analysis of real-life experiments drawn from food science, nutrition, health economics, marketing and psychology, the authors find that behavioral nudges -- facilitating action rather than ...

Sunstein’s work on behavioral economics found its ideal patron in President Obama, and not simply because the two men knew each other from their days teaching at the University of Chicago. For a ...

DoorDash added a 'tip nudge' feature in June, which reminds customers to tip. It's the latest example of how common tip requests have become for food delivery. Some gig workers say their base pay is ...

To get through challenges such as the pandemic or the climate change, citizens must change their habits and behaviors. But how can this be achieved without resorting to coercive measures? The answer ...