To paraphrase George Bernard Shaw, “the reasonable man adapts himself to the world. The unreasonable one persists in customizing the world to himself and his values.” “Customization” is the latest ...

In the business world, values are standards of conduct that a company wants each member of the organization to follow. Top management seeks to establish a corporate culture in which certain values are ...

Loyalty is emerging as the most important element of business strategy that will drive long-term performance and growth. Changing consumer expectations means loyalty is no longer about points or ...

“Profit in business comes from repeat customers; customers that boast about your product and service, and that bring friends with them.” (Edwards W. Deming) In the competitive world of business, one ...

Editor's Note: This is the first article in a 7-part series on Army Materiel Command's enduring commitment to the Army Values as the organization celebrates its 58th birthday in August. This ...