“Intel Inside.” It’s been called one of the best campaigns to ever come out of Silicon Valley’s Mad Men, and it turned a relatively unknown maker of microprocessors into a $100 billion dollar company, ...

It still surprises PC users and shocks longtime Mac users: the number of hard-to-remove branded stickers that ship on every notebook and PC on the market. Does anyone think this co-branding works in ...

It is sometimes interesting what people get excited about, and the Apple loyalists evidently got really excited about a question, which some thought I had asked, surrounding why there is no “Intel ...

Following the brief Apple Event last week where Steve Jobs rolled out new iMacs, iLife and iWork, the entire executive committee took a rare press conference. Though the attendant press peppered Steve ...

Branding campaigns by the likes of Intel and Microsoft mean that desktops and laptops come to us stickered over. Now Dell has reason to complain.<BR><BR>Story.