About 40 years ago Danny Kahneman and Amos Tversky made some wonderful discoveries. They identified a set of heuristics that people use — availability, representativeness, anchoring and adjustment, ...

Heuristic decision making and cognitive judgments constitute a field exploring how individuals employ simplified mental strategies to navigate complex choices under uncertainty. Rather than ...

Forbes contributors publish independent expert analyses and insights. Bryce Hoffman writes about leadership, strategy, and decision making. This article is more than 2 years old. The availability ...

Clinicians must make diagnostic treatment decisions using a large body of probabilistic information and process this information under the pressure of time and workload. The pressure of this task is ...

Wray Herbert is thinking about your brain. He concludes that your thinking may be so ancient that you’re making more mistakes than you’d prefer. In “On Second Thought: Outsmarting Your Mind’s ...