Jerry Cao is a UX content strategist at UXPin — the wireframing and prototyping app. To learn more about how to create visually digestible interfaces, download the free e-book Web UI Design for the ...
We’re able to see different colors because of our retina’s innate ability to differentiate frequencies of light waves. Certain colors or shades evoke different sentiments in people. In this post, I ...
No matter how intelligent, logical and measured we think we are, humans can be irrational. Sometimes even illogical. Above all else, we’re emotional beings, and we may often think with our hearts. But ...
Color Psychology in Retail Design: From Establishing Brand Identity to Influencing Customer Behavior
In the world of retail, competition is fierce. Brands find themselves in pursuit of distinguishing their presence and developing intimate connections with their customers. Amidst the array of products ...
The colors that surround us have an impact on the way we feel, and anyone who's ever studied or worked in art, design, or marketing knows this. This chart breaks down some of those connections between ...
Harnessing the power of color in restaurant interiors can evoke emotions and influence appetites. The psychological impact of colors is well-documented, and designers and architects of the hospitality ...
Would they be the same ones you’d pick for an album cover or music video for the heavy metal band Metallica? Probably not. For years, my collaborators and I have been studying music-to-color ...
What is red? Green? Blue? This may seem like a question too dumb to merit a moment’s contemplation. Understanding colors is the first step to understanding reality. Source: ElisaRiva/Pixabay The ...
What is red? Green? Blue? This may seem like a question too dumb to merit a moment’s contemplation. Understanding colors is the first step to understanding reality. Source: ElisaRiva/Pixabay The ...
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