Can brow products dethrone mascara at the top of the beauty industry? NPD Group data shows the pervasiveness of interest in brow products. From January to March of this year, sales of brow products ...

It's been a hot minute since Benefit has launched a new brow product, so if you're wondering where to get Benefit Cosmetics' Brow Styler, you're not alone. Out of all the beauty brand's awesome ...

DIGITAL REWARDS: Benefit Cosmetics is launching Wow Brows, the first eyebrow loyalty app in the U.K. The smartphone app allows Benefit customers to book appointments and collect loyalty stamps on ...

Benefit Cosmetics' impressive, beloved arsenal of products for achieving perfect eyebrows just got even better. Introducing Foolproof Brow Powder ($24), your new go-to for natural-looking fullness.

My friends over at Benefit are going to kill me for saying this: my brows don't get a whole lot of attention when I do my makeup. But after writing this Benefit Brow Contour Pro review, my brows ...